Voiceover

Follow up on the changed brief

A good reason to follow up with a potential voiceover client isn't always about reminding them you exist. Sometimes it's about recognising that their needs have changed.

"Hi, just checking in to see if you need any voiceover work."

Sound familiar?

There's nothing particularly wrong with following up, but I'd argue there's a much better way to get someone's attention.

Imagine you contacted a company a few months ago about commercial voiceovers. Nothing came of it.

Now you notice they've publicly announced a new training series.

That's your opening.

Instead of another generic "just checking in" email, reply to your original conversation, mention the new project and offer a short narration sample that's actually relevant.

Your voice hasn't changed. Their needs have.

And suddenly you've got a genuine reason to reconnect.

Keep it simple. Don't attach your entire demo collection or assume they're actively casting. Just ask whether they're considering voice artists for the project and who's handling that side of production.

I'd encourage voice artists to spend a little time looking at what previous prospects are working on now.

You might find that the opportunity wasn't there when you first contacted them, but their latest project gives you a much better reason to get back in touch.

Follow up on the changed brief